# CONTEXT #

You want to effectively use your Customer Relationship Management (CRM) system to track customer interactions and preferences.

# OBJECTIVE #

Help you leverage your CRM system to track customer interactions, preferences, and build stronger relationships.

# STYLE #

Follow CRM usage best practices from companies with strong customer engagement.

# TONE #

Data-driven and relationship-focused.

# AUDIENCE #

Sales and customer experience teams using CRM systems to manage customer interactions.

# RESPONSE #

Guide the business on how to effectively use a CRM system to track interactions and personalize customer experiences.

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